C40 Cities

SERVICES PROVIDED

End-to-end event communications

The dialogue event on “Building City Resilience through a Just and Equitable Transition” was successfully hosted by C40 cities, the South African Presidential Climate Commission, the South African Local Government, and the city of Johannesburg. As the appointed PR agency responsible for managing media relations and external communications, ACG played a crucial role in localizing  key messaging, FAQs, a press release, and an Op-ed.

The event garnered significant attention and participation, with the executive mayor of the city of Johannesburg, Kabelo Gwamanda, in attendance. The dialogue aimed to address the pressing need for a just and equitable transition towards building city resilience in the face of climate change and other environmental challenges. China Global Television Network, Engineering News, and the Caxton Media Group were among the media outlets that actively participated in the event. These outlets engaged in insightful discussions and covered various aspects of the dialogue, highlighting the importance of city resilience and the need for equitable approaches to addressing climate change.

 ACG has secured  10 media outlets to attend the event however due to the news cycle on the day  the focus was on court cases and the Proudly SA event which had the attendance of high-ranking government officials.  To counter the low attendance,  the media toolkit and the press release  were shared ensuring that the key messages and outcomes of the event reached a wider audience. 

The dialogue event served as a platform for knowledge-sharing, collaboration, and the development of strategies to enhance city resilience. It emphasized the importance of considering social equity and justice in transitioning towards sustainable urban development. By bringing together key stakeholders and media outlets, the event successfully raised awareness and generated momentum for building resilient cities.

Key Highlights and results

  • Key Messages
    They provided a concise and targeted summary of the main points and objectives of the dialogue event. Ensuring consistent and effective communication across the various stakeholders.
  • Op-ed
    The Op-ed offered an opportunity to express opinions, provide expert insights, and influence public opinion on a Just and Equitable Transition. They allowed both Jazmin Burgess and Dhesigen Naidoo to showcase their expertise, raise awareness, and shape the narrative surrounding the importance of Just and Equitable Transition.
  • Press Release
    The press release played a crucial role in disseminating important information to the media and the public. It provided journalists with the necessary details and quotes to create news stories.
  • FAQ
    The FAQs helped us to address common queries and concerns that stakeholders or the media may have regarding a particular topic about the dialogue event. They provided clear and concise answers to frequently asked questions, ensuring accurate and consistent information is shared.

  • Media Briefs
    Media briefs provided the journalists with an overview of an event. They include key details, background information, and potential interview opportunities, helping journalists understand the context and effectively cover the story.